Amplifying a women’s sport agency

Rising Doe is a women’s sport content agency, with a mission is to help brands, sporting bodies, clubs, and athletes connect in an authentic and creative way. By placing female athletes and audiences at the heart of ideas, Rising Doe needed a forward-facing, inclusive identity to allow the brand to grow and appeal to a wide audience. The Rising Doe icon is a nod to equality with a hint towards the production industry with the cut out film strips. Our overall approach intertwines bold typography with punches of production compositions and textures.